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Product Marketing
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Customer Marketing
Customer Marketing
Does it make sense for customer marketing to live inside of the product marketing team? If so or not, why?
1 Answer
Who is better suited for a customer marketing role compared to a traditional product marketing role?
1 Answer
What are common mistakes people make when establishing customer marketing inside of a company?
1 Answer
What metrics do customer marketing teams look at to define success?
Which do you find to be the most important?
1 Answer
What's your framework to prioritizing needs/deliverables when you're the first customer marketer at a company establishing the function?
1 Answer
How did you start your break into customer marketing?
1 Answer
What are the key traits you look for in hiring customer marketing team members?
1 Answer
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