Question Page

How do you and the PMM team communicate updates and progress on your product launch to the rest of the org? What is the format? What do you report back on? Etc.

Marcus Andrews
Conveyor Head of Marketing6y
There are a number of ways we keep everyone up to date on the progress during a launch. Luckily at HubSpot we also have project managers to help us. I’ll say it, I’m not ...
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2747 Views
Bryan Sise
Checkr VP of Product & Customer Marketing6y
I think the process of communicating about a launch to internal stakeholders starts with identifying the goals of the launch. As you consider launch goals and how you’ll ...
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1690 Views
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Daniel J. Murphy
Marketing Strategy Consultant5y
Slack, wiki and weekly meetings. There's no one tool. But the approach is overcommunicate everything. Repeat information, go through a launch plan twice a week with the...
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866 Views
LaShaun Williams
Observable VP, Marketing | Formerly Figma, Abstract3y
We communicate updates and progress two ways. For each launch, we create a Slack channel specific to that launch and the people directly involved in decision-making and e...
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516 Views