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What messaging and persona framework do you use and how much of competitive positioning do you cover in Messaging?
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Related Ask Me Anything Sessions
Vice President Product Marketing at AlertMedia | Formerly TrustRadius, Levelset, Walmart • July 7
How do you approach getting approval for messaging from internal stakeholders like Product, Sales, and Customer Success?
Do you have a methodology for validating messaging with users before a campaign goes live? I'm thinking of marketing campaigns here, not product or UX.
What is the best product pitch (deck, video, one pager, website) you've ever seen/heard and what made it stand out?