How can you influence the immediate product roadmap if the pre-launch customer research revealed to you that the MVP would not add significant value to your customers?

For your sake, I'd hope that if your research shows that MVP doesnt equate to a value add for your customers, that causes your product team to make a full stop and push. That said, at this point I thi

This happens a lot more than you might think. The Product team looks at the market and decides to build a feature. The feature is rolled out as an early alpha and customers are disappointed. What do y

The first time this happens at your company (assuming the MVP is already built), you have to let the product launch and (likely) fail in the market. There's likely too much internal momentum around th

Great question and tough but interesting situation. Ideally this research is not coming in right before launch and you have time to adjust. I would want to understand if as a result of the research we