How do you recommend socializing KPIs (before the work starts and when it's done)?
5 Answers
Erika Barbosa
Counterpart Marketing Lead • March 9
Before the work starts:
- Identify your stakeholders using a decision-making framework that is clear (there are many, and some favor DACI).
- Identify KPIs that will define success and learnings and reach an agreement with your stakeholders on these KPIs.
- Communicate your KPIs and goals with the broader team. Set up a dashboard to show pacing towards KPIs to ensure visibility.
When it’s done:
- Perform a retrospective which consists of a summary of the program, data from the dashboard you created in the step above, and recommendations.
- Identify what worked and what didn’t work and why.
- Provide recommendations going forward based on the experiment.
Ultimately, err on the side of what may feel like over communicating. It’s still probably not enough communication. :)
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