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GM / Head of Strategy, Product & Partnerships at Adobe | Formerly Salesforce, Deloitte • May 4
Director of Product Management at Carta | Formerly Salesforce, MuleSoft, Apple • March 15
What are the most important inputs to take into consideration when thinking through product differentiation?
Building real differentiation can take time. How do you get your exec team onboard with investing in more strategic product investments?
What are areas of product differentiation that most product managers overlook, but are really important?
We have a competitor that copies our features, and often says they can do the same thing as us, even if they cannot. How do you approach this?
How do you think about your roadmap and overcoming a competitor’s differentiation when they are just so much further ahead?
Our product does something completely different than another product in the market, but we often get grouped together? Is this a product problem? Marketing problem?