Demand Generation
Demand Generation Strategy

Demand Generation Strategy

How do you balance demand gen targets against sales quotas and company-wide revenue goals?
Related to demand gen / sales alignment, specifically thinking about aligning quarterly targets and demonstrating Demnad Gen's contribution to revenue
3 Answers
How do I get started with customer segmentation?
We currently send the same messaging to all of our customer base and I want to move to more of a personalized approach.
2 Answers