Product Vision

3 Answers
Sriram Iyer
Sriram Iyer
Adobe GM / Head of Strategy, Product & PartnershipsMay 3
I like to think of it as a set of "converge and diverge" thinking exercises. Usually, I like to start with a blank page and write down my hypothesis. Something that I've observed in talking with customers, or a gap that I'm seeing emerge as I study the market and opportunities, etc. Then I like t......Read More
1158 Views
1 Answer
Jacqueline Porter
Jacqueline Porter
GitLab Director of Product ManagementMay 17
Both product lifecycles require a strong long-term vision in order to effectively motivate the team and attract users. Without a strong vision, the 0 to 1 product would not be able to focus on goals/exit criteria for launch while the mature product would get stuck in a routine problem-solving app......Read More
1164 Views
2 Answers
Bhaskar Krishnan
Bhaskar Krishnan
Meta Product Leadership - Ads, Commerce & AIJune 7
* Every product is built to solve a user/ people problem or help solve a pain-point. This should be the main focus when building a product vision and the most important questions are ‘Who is this product for’ and ‘What problem is it solving’? * These two questions should lead into ‘Why......Read More
952 Views
2 Answers
Sriram Iyer
Sriram Iyer
Adobe GM / Head of Strategy, Product & PartnershipsMay 3
Pretty much the same stencil that I used to answer the previous question. If you are pivoting, I'd assume that one or more of these elements below have changed. So I'd use this framework to re-examine the sweet spot that you need to land on to be effective and win this next time around. Some e......Read More
1078 Views
2 Answers
Bhaskar Krishnan
Bhaskar Krishnan
Meta Product Leadership - Ads, Commerce & AIJune 7
* Hybrid products are exponentially harder to build than pure software products. Software can be updated via the cloud, at any time and with any frequency but hardware cannot * The form factor, the physical functionality, etc of a hybrid product need way more thought, user testing and ......Read More
715 Views
2 Answers
Bhaskar Krishnan
Bhaskar Krishnan
Meta Product Leadership - Ads, Commerce & AIJune 7
* Vision statements should be simple, describe the value and stand the test of time (atleast one or two market cycles) * Every product is built to solve a user/ people problem or help solve a pain-point. This should be the main focus when building a product vision and the most importan......Read More
944 Views
1 Answer
Bhaskar Krishnan
Bhaskar Krishnan
Meta Product Leadership - Ads, Commerce & AIJune 7
This is a question that is close to my heart and I love to see folks transition from Product Owners to Stellar PMs. Taking a step back, I truly love to see people become the best versions of themselves and it doesn't matter if they are Product Owners, Product Managers, Program Managers or any & e......Read More
876 Views