Hey!
At Product School. we don't have a concrete template (yet) but we do follow a checklist to ensure that everything s iaccomplished prior to launch:
Marketing Department
- Ensure that user analysis is up-to-date and complete.
- Know content strategy and channel distribution (including social media and email scheduling).
- Familiarize yourself with press distribution and media coverage.
Sales Department
- Clarify sales strategies for B2C and B2B (if applicable).
- Cover all FAQs and responses.
- Know all partnerships that will be centered around launch.
Customer Service
- Cover FAQs (again) and responses.
- Understand protocol for problematic cases.
- Ensure that product tutorials are in place and understandable.
Of course, each Product Manager should have their own checklist in addition to this. But most importantly, the end result of each checklist should encompass all company factors that are necessary for ensuring customer happiness.
You can check out a more detailed description of the list in this article.