The Top 100 Product Marketing Mentors To Learn From And Work For - 2026
Overview
The knowledge we need to excel at our jobs is often locked in the minds of peers. At Sharebird, our mission is to make this knowledge accessible to everyone. Imagine succeeding with top mentors by your side.
The Product Marketing Mentor List showcases the top 100 product marketing mentors to learn from and work for to develop your career. Every one of these practitioners has contributed content that Sharebird users trust and value for their professional development.
Methodology
Sharebird's algorithm ranks product marketing contributors based on how helpful our users perceive their content to be. We do not handpick people. To be considered for this list, mentors need to be current product marketing practitioners and in a leadership role. We look at the following factors with Sharebird content: views, saves, and followers. We then apply a proprietary algorithm to calculate content credibility and helpfulness. Views show us content relevancy, saves show us content quality, and followers show us content credibility.
Sharebird does not accept payment to be included on this list, which allows us to maintain objectivity and independence. We update this list every year. For any questions about this list, please contact support@sharebird.com.
About Sharebird
Sharebird is where the top product marketing leaders share their expertise. Discover actionable insights and advice to tackle your toughest work challenges and unlock your full career potential.
Career Path Tip: Don't wait for permission to lead. Some of the best career moves come from solving problems nobody formally assigns to you.
In Alphabetical Order by Company:
Career Path Tip: The best way for product marketers to stay ahead when it feels like everything is moving so fast these days is to go back to the basics: connect with your product manager, reach out to key salespeople, double down on customer/prospect insights. Building those relationships and having those conversations will go a lot farther than solely focusing on what you can get from AI alone. And making those connections will help you grow both professionally and personally!
Career Path Tip: Early in your career, focus on (a) building a reputation for delivering high-quality outcomes quickly, (b) cultivating authentic relationships by supporting others and earning trust, and (c) embracing challenges with a growth mindset by seeking feedback and learning from leaders. This will set a foundation for long-term success.
Career Path Tip: I always prioritise three things when I'm looking at new career opportunities and after compromising on a few over the years I've discovered that these are non negotiable keys to personal and professional happiness for me. Very much in order, they are:
1) People..it always starts (and ends) with the people: Are they great people to be around? Will you learn from them? Do you respect them?
2) The industry and/or the product opportunity: Does the product or solution excite you? Is it innovative? Is it groundbreaking within the industry etc..If you aren't excited about the product or the industry at the best of times, think of the disinterest when the going gets tough!
3) And last (but not least) the actual role: Is it a step forward? Is it a net new and challenging role or just filling the last person's shoes? Does it genuinely excite you?
If you don't get tingles by each and every one of the above..I would wait until an opportunity comes along that does!
Career Path Tip: Before you start working on a GTM strategy or a tactic or an idea, stop and ask "What's the goal?" If you can answer the question simply and clearly proceed. If you can't answer that question or if you get a different answer from all the leadership involved, insist on getting this question answered before you start work. You will save yourself so much time and busy work as a result!
Career Path Tip: The PMM is in the middle of the Venn Diagram. We ultimately own the outcome on the marketing end, but we will not be successful if we don’t have the right demand gen, programs, and if we haven’t built the product the right way.
Career Path Tip: Learn to be a great storyteller and deeply understand the ground truth about your customers. Always be looking for ways to stretch your skills, even if it’s not squarely in the PMM bucket.
Career Path Tip: Being a great storyteller goes beyond writing compelling copy. It’s about designing end-to-end customer journeys and building effective distribution channels that deliver the right message to the right audience at the right time. Focus on crafting a connected narrative that resonates across touchpoints—whether it’s through email, social media, in-product messaging, or sales enablement materials—to maximize impact and engagement as well as influence your KPIs.
Career Path Tip: I like to think of AI as a teammate that's infinitely patient and always available. But even with the best teammates, I don't want to outsource my own thinking.
Career Path Tip: Nothing is more frustrating than spending hours on enablement that sits unused. This is why testing and validating content with teams before rolling it out is a crucial step.
Career Path Tip: AI tools are more accessible than ever. Use them to rethink your daily work. It’s an exciting time to be a PMM - not just for storytelling, but for transforming how we work.
Career Path Tip: Senior leaders are context-switching all day, so when you bring them an idea, ground it with clear context and remember you’re the expert in your area. Don’t be intimidated—at worst they say no, but you gain visibility, signal that you’re thinking bigger, and create a chance to learn from their broader perspective.
Career Path Tip: Be comfortable with being uncomfortable! Growth comes from taking on new challenges–ones that stretch you beyond your comfort zone; they force you to learn new things, meet new people, try new approaches, and sell others on new ideas. You won't always get it right, but that's perfectly ok. Each growth experience compounds, rapidly building up your skills and accelerating your career trajectory.
Career Path Tip: Product marketing is evolving fast—the market rewards full-stack range, but promotes distinctiveness. Build a clear PMM brand around your strengths and stack adjacent skills with intent. Your reputation is your flywheel—sharpen it and let it compound.
And remember: craft gets you in the room, but cross-functional influence—partnership, credibility, and driving outcomes through others—is what keeps you there and earns the sponsorship that accelerates careers.
Career Path Tip: As product marketers, curiosity remains our most important skillset. In a year that is going to bring faster change than ever, lead with curiosity - how is new technology impacting your day-to-day work, your customers, your business? Make it a priority to learn about what is happening with new AI models and tooling, and engage deeply in your own experimentation. You'll be able to engage with a clearer, more informed point of view on product decisions, messaging, and overall GTM strategy.
Career Path Tip: Curiosity is your greatest asset. If you can become the person who understands the customer better than anyone else in the building, you will always have a seat at the table.
Charles Tsang
BILL Head of Product Marketing - Accounts Payable and Developers / Partners
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Career Path Tip: Don’t delegate your career development to your manager; be the primary architect of your own path and know where you want to go. Your manager is there to help you reach the next big thing, but you must drive the direction to get what you want out of your career.
Career Path Tip: Early in your career, focus on doing the work well and building depth in a clear area of strength. Develop a strong point of view on something that matters: the customer, the market, the business, the competitive landscape.... Over time, the work shifts from shipping outputs to shaping judegment. The most successful product marketers find that balance, then find themselves at the center of improving how product and GTM decisions get made across the org.
Career Path Tip: Try to establish a mindset that messaging is THE most important output you have as a PMM, building all sorts of techniques, approaches and hacks to pull together the work needed to get to great, compelling messaging. At the same time, don't be precious or insecure about your work - happily submit draft messaging to brutal feedback from customers, prospects, sales teams and partners.
Career Path Tip: Your career growth is ultimately in your hands, so take the responsibility to own your brand. Actively look for opportunities to help your team and become the person your stakeholders can truly rely on. Always think about how your work and your product map to the business’s key priorities. And focus your competitive energy on being better than you were yesterday.
It’s important to remember that while visibility matters--yes, managers notice who makes their lives easier versus who needs constant supervision--it only benefits you if you are already excelling at the table stakes. Don't prioritize the spotlight over the fundamentals, otherwise, it looks like you’re chasing glamour rather than doing the job.
Finally, if you feel like you've hit a wall, bet on yourself: do the thing that scares you and that others shy away from--because that's where you'll create your own personal differentiation.
Career Path Tip: Measure Early Success – Focus on adoption, engagement, and initial ROI stories, even if they’re small.
Career Path Tip: Know your KPIs inside and out. It’s easy to throw numbers in a dashboard, send that around and call it good but make sure you really know what’s going on.
Career Path Tip: Don't despair if you don't see a lot of entry level PMM roles, and instead just try and land a marketing role in a company where you care about the product. There will be plenty of time for you to transition into a PMM role when opportunities come up, and there's no downside to starting on a different team. Your early career marketing experience will set you up well for PMM whenever the opportunity arises.
Career Path Tip: Take smart risks. Advocate for yourself and for others who should be at the table. Lead with a clear point of view and hold the craft to a higher bar than the business expects.
Career Path Tip: Be honest about what energizes you and what drains you with your team, your manager, and yourself. When you're transparent about your strengths, where you're being stretched, and where you need support, you create space to show up more fully and feel the most energized.
Career Path Tip: Embrace change and stay flexible! Humans are not naturally shaped like specific functional roles. We accumulate specific skills over time, and form the wisdom to know which skill to call upon at different times in our career.
Instead of planning your career for the title you want, build your career based on the skills you want to be good at — you might be surprised to see where that takes you!
Career Path Tip: Approach every project like it could be the best work of your career. That mindset pushes you to look for the orthogonal angle, challenge the obvious, and create something truly different. The best work usually comes from ideas that feel a little risky and completely original.
Career Path Tip: Think about your career as a novel with chapters that all look very different from each other but revolve around the main character. Pick things each year that you want to learn and try to advance the plot. Recognize that some years are more intense than others and learn from each of them.
Career Path Tip: Prioritise ‘visible value'. Whether you lead a global team or are an IC starting out, prioritise building connections with your leaders and use your customer-voice to speak up. Visibly show that you are ‘in the trenches’ with them and help them reach their goals. Sometimes you will get conflicting priorities and these connections can help you unblock.
Career Path Tip: Put the customer at the heart of everything you do. Deeply understand their needs and use that knowledge to guide your strategic decisions. And become the customer voice within other teams and leaders across the company, make sure you are collaborating with all teams to ensure everyone is aligned around solving the customer's problems.
Career Path Tip: AI can accelerate the drafting, but it can’t replace judgment or alignment. Your edge as a PMM is turning ambiguity into a clear point of view—who it’s for, what it replaces, and why now—and having the conviction to help the company and its leaders commit instead of settling for the “safe” story that can often come with compromise.
Career Path Tip: Build an ownership mindset around both the narrative and the number. When leaders rely on you to frame the problem, the strategy, and the commercial stakes, you evolve PMM from a service to a force multiplier.
Career Path Tip: No one will care more about your career than you do, so get clear on what you want and take ownership of it. If you’re considering an internal move, share your goals with leaders you trust, and if you’re looking externally, talk openly with mentors and friends in the industry to get support and perspective.
Career Path Tip: Stay open to learning and assume you don’t have all the answers yet. Personal growth happens when you constantly ask hard questions, seek honest feedback, and lean into experiences that push you outside your comfort zone.
Career Path Tip: Be unapologetically yourself. Lead with honesty, build real relationships, and don’t compromise your values. People want to feel seen and valued, and when you demonstrate those qualities, you become a stronger leader and collaborator.
Career Path Tip: I believe product marketers need to expand beyond the "typical" skillset to provide enough value to be taken seriously at early stages.
Career Path Tip: Incorporating customer pain points and challenges is honestly where good messaging literally starts. You can't build meaningful product messaging without getting really clear on the problems the product is solving.
Career Path Tip: Know what keeps the executive team up at night—and work backward from there. Design research and GTM tests that de-risk those fears and validate the business’s core bets. Proximity to growth is proximity to impact.
Career Path Tip: Build strong cross-functional relationships grounded in empathy. Trust is what allows PMMs to influence direction, shape strategy, move faster, and drive stronger business outcomes.
Career Path Tip: The biggest career risk isn't failure, it's becoming too comfortable. Regularly put yourself in situations where you're the least knowledgeable person in the room—that discomfort is where the real growth is, as life truly begins at the edge of discomfort.
Career Path Tip: You can learn anything!! Growth in PMM comes from leaning into new challenges. Over the course of your PMM career, you will work on messaging and storytelling, sales enablement, product launches, customer insights, roadmap influence, campaigns and what not. But no PMM starts out being great at all of these disciplines. If you ever feel daunted by the road ahead, just remind yourself - you can learn anything!! A growth mindset to learning new skills will help you tremendously in your PMM journey
Career Path Tip: Plan for serendipity. Your next job or inspiration may come from an unexpected place! Spend 15 minutes a week reaching back out to your network or learning something new and you'll build more chances for discovering your next move.
Career Path Tip: Stay curious and agile: The marketing landscape evolves quickly. Invest in learning new skills, tools, and trends and experiment to remain ahead of the curve.
Career Path Tip: Seek discomfort, that's where all the growth is.
Career Path Tip: The job of a product marketer is bigger than tangible skills. Your role will constantly change, so get comfortable with that. Volunteer for those side projects that feel like a stretch; they'll build your internal visibility and credibility while helping you adapt to those inevitable changes.
Career Path Tip: Build and nurture your network. It’s one of the most valuable tools you have—for discovering new roles, getting advice, and learning along the way. A strong network opens doors.
Career Path Tip: Make 2026 the year you become an AI-augmented product marketer—and the year you experiment fearlessly, because AI is fundamentally reshaping how buyers discover, evaluate, and purchase software. Use Genspark, ChatGPT, and Claude for rapid customer insight synthesis, deploy Klue/Crayon for automated competitive monitoring, and leverage Gong to surface win-loss patterns at scale. Transform content creation with Launch GPTs that turn one product narrative into 20+ multi-channel assets, use NotebookLM to convert technical docs into engaging podcast briefings for sales teams, and deploy Highspot's AI to auto-generate personalized, deal-specific sales content that replaces static battlecards. These AI systems collapse insight-to-action time, freeing you for what matters most: strategic storytelling, stakeholder alignment, and building the relationships that actually move pipeline. Test boldly, iterate fast—your competitive edge depends on it.
Career Path Tip: The most powerful stories are SIMPLE, so the more you are able to describe the idea/tech in very day language is you go through the What/How/Why, the more effective your narrative will ultimately be.
Career Path Tip: Obsess over customers, double-down on a broad PMM toolkit, and build the exec-level storytelling muscle, all while laying down simple branding rules.
Career Path Tip: Get comfortable with ambiguity. The best product marketers don't wait for clarity - they create it. You will inevitably face situations with no template or obvious answer. Your advantage is valuing curiosity over certainty. This is a differentiator and will accelerate your career trajectory.
Career Path Tip: Two things will make you stand out as a product marketer. First, know the business and the market cold. Go beyond surface-level insights and truly understand how the company makes money, where it wins, and where it’s vulnerable. That’s what allows you to identify real opportunities for impact. Second, be opinionated. Bring a clear point of view on the market, competitors, and positioning. Don’t just report what you see—tell the team what should change and why. Product marketers who add judgment, not just observations, are the ones who get noticed and trusted.
Career Path Tip: As PMMs, we sit at the center of constant demands. With my teams, I push to ruthlessly prioritize the big rocks that truly matter to the business, expect strong execution on those fewer priorities, and maintain a healthy detachment from outcomes we can’t fully control. PMM is a marathon, not a sprint. Stay focused. Stay sane. Stay longer.
Career Path Tip: Pick your niche thoughtfully. Consider what products and technologies will only grow in importance over time and what audiences you want to become an expert in.
Career Path Tip: Information is abundant but insights are scarce. As a PMM, you increase your value when you bring novel insights to your leadership about core customer needs, competitive intel, and data-driven ideas for how to grow the business into new products or markets. Be the marketer who can help your execs make difficult, strategic decisions on a 2-5 year horizon.
Career Path Tip: Own the messy middle and run toward problems others avoid. The product marketers who accelerate fastest don't wait for permission or perfect clarity. They step into ambiguity, define what success looks like, and make things happen that wouldn't happen without them.
Alina Fu
Microsoft Director, M365 Copilot for storytelling and narratives, sales enablement, and compete
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Career Path Tip: You are in charge of your own journey. Not all paths progress linearly and that’s ok. Discover where your passions are, what your strengths are, and most importantly what you enjoy. You spend a majority of the day with people who are not your family - make that time count. Understand what you bring to the table and what your non-negotiables are. Your intellectual curiosity, big picture strategic thinking and creative problem solving mindset will help you accomplish great things!
Career Path Tip: Don't be afraid of lateral moves - these sideways moves can help you gain new experiences and perspectives. Career growth takes twists and turns so try to be intentional about the moves you make - whether that is rotating positions at your current company or joining a new one. When you feel bored or that you have a skills gap, filling the void with a lateral move is never a bad move.
Career Path Tip: The best product marketers color outside the lines. They identify gaps, take initiative, and work cross-functionally across Sales, Marketing, Product to resolve them. This is where your best growth and brand building opportunities lie, so don't be afraid to take initiative and get your hands dirty!
Career Path Tip: Define your north star, and stick with it.
Career Path Tip: Identify the intersection where your unique personal purpose meets your professional skillset. You become unstoppable when your work is an extension of who you are and what motivates you. Intentionally seek out projects that tap into this “superpower” to drive both outsized business impact and personal fulfillment.
Career Path Tip: Build a brand as the person everyone wants in the room because they know you'll make the work better. You earn that trust by knowing your stuff, nailing the details, and inspiring the whole team to work harder, all while bringing a little fun to the process. This ensures you’re the first person stakeholders seek out for their hardest problems.
Career Path Tip: Your career is a product—build it deliberately. Embrace non-linear paths, keep learning relentlessly, and be clear about the value you create. Titles and pay matter, but long-term growth comes from strong mentors, a clear personal brand, and an entrepreneurial mindset focused on real business impact.
Career Path Tip: Know your user(s). Know the product magic. Connect the two.
Career Path Tip: Don’t be afraid to come to the table with a clear point of view and to defend it. Product Marketing, more than any other function, succeeds or fails on its ability to drive an opinionated perspective. You are the change agent. Be a strong collaborator, but never outsource your conviction.
Career Path Tip: When shipping takes hours instead of weeks, restraint replaces effort as the marker of quality.
Career Path Tip: In PMM, Taste is defined by what you choose not to say. Saying more is easy. Good taste and conviction are rare. Ironically, taste is what draws your tribe to you: people who see themselves in your choices.
Career Path Tip: PMM careers often do not grow in straight lines, and that creates opportunity. Being the glue between sales, marketing, product, and more helps you build good judgment and relationships that enable you to excel in your role and advance your career.
Career Path Tip: Be curious. Ask questions. Meet people. Follow the 80/20 rule. And take the call, even if you think you aren’t interested. You learn a lot about what you want and don’t want. And you meet incredible people along the way who know other great people who will eventually help you get what you want.
Career Path Tip: AI is disrupting many job functions and PMM is no exception. As you grow your career in 2026, have a point of view on how you use AI to facilitate your work and make you a better PMM. Connect with friends and colleagues on your use cases to get inspired and keep learning. Things are moving fast so keep evaluating and updating your point of view. And don’t be afraid to say “I’m using this and not using this BECAUSE…”
Career Path Tip: The best product marketers don't just understand their customers—they become trusted advisors to them. Invest time in building genuine relationships across your organization and with your customers; those connections will unlock insights no data dashboard can provide.
Career Path Tip: With product teams feeling more pressure to ship faster, and AI speeding up that design and development, product marketers need to grow even more comfortable with quickly launching one product after another. Part of supporting faster shipping involves inspiring everyone else in the organization — from marketing to sales and customers success — to view launching quickly as fun, and not a burden. Shipping quickly isn't a phase; it's the modern standard many of us have been waiting for.
Career Path Tip: Take the path that leads to more paths. Say yes to new challenges at work; this will help build your Product Marketing skills, while giving you a richer, more cohesive career journey -- even if your final goals and destination aren't yet known.
Career Path Tip: There's a reason I've been a PMM for over 20 years. It's dynamic, fun, and challenging. Never get too comfortable.
Career Path Tip: Build results, obviously. But if people remember you for being a “real human,” for bringing clarity when things were messy, and for making work feel meaningful, that’s the part that lasts.
When I left Postman, people didn’t just talk about outcomes. They talked about how it felt to work together.
Things like:
• “Thank you for just being a real human.”
• “Your confidence, clarity, and empathy… has been so inspiring.”
• “You lead with heart, empathy, and authenticity.”
• “You showed me what the power of one person with vision and grit can actually do.”
That feedback reinforced something I believe deeply:
You can push for high standards and big impact without losing your humanity. In fact, that’s usually what unlocks the best work.
So my advice is simple. Do the hard things. Build the thing. Raise the bar. And do it in a way that makes people feel supported, trusted, and proud of what they’re building with you.
That’s the kind of leadership people carry with them long after the job ends.
Career Path Tip: Big hits, not big lists. The best marketers don't measure value by how busy they are. They build a few things that actually move the market, then have the guts to cut everything else.
Distribution is king. Build it and they won't come. Before you create anything, ask: who's going to see this and why will they care? The graveyard of marketing is full of brilliant work nobody found.
Career Path Tip: Clarity wins. In a world of information overload, focus on simplifying your message down to the most important details. Whether you’re pitching a campaign, enabling sales, or updating leadership, focus on the what, why and how - and make it impossible to misunderstand.
Career Path Tip: Spend a few weeks a year in a customer support function at any company you go to. It’ll be painful, but there’s no better way to understand the product. Also, find and remember YOUR definition of success and stay true to that - not anyone else’s.
Career Path Tip: Be an expert detective when it comes to knowing everything about your product, including the data, technical details, jobs to be done, audience insights, etc. You will shine as a product marketer if you can speak confidently about your product to anyone.
Career Path Tip: The most valuable career compass I've found isn't a rigid five-year plan — it's embracing genuine curiosity. By exploring different roles, diving deep into customer and stakeholder perspectives, and experimenting with new technologies, you develop a unique lens for spotting patterns across disciplines. The most innovative solutions can come from these unexpected connections, and curiosity is what transforms you from a marketer into a strategic leader who shapes product and company direction.
Career Path Tip: Particularly for early-career PMMs, messaging is your #1 superpower. You need to bring technical curiosity and be really good at communicating 1) the problems your product solves, 2) its value, and 3) your differentiation in way that creates clarity (the "aha moments") and intent (sense of urgency in your buyers).
Career Path Tip: PMMs everywhere are being asked to do more with less. AI powered productivity has helped but also skyrocketed expectations. It is very important, therefore to protect your time and energy, prioritize ruthlessly and keep going back to the ‘why’ behind every idea, plan and tactic. Keep your focus on the most valuable things for the business!
Career Path Tip: As PMMs we can provide a new view for the early work that shapes product direction.
Career Path Tip: You'll never regret following your passion. There are always going to be fun parts and hard parts of any job — but if you're working on a product you love or in an industry you love, the hard parts aren't so bad!
Career Path Tip: Product marketing is not about shipping assets, it’s about making hard calls. If you are busy but not changing decisions, direction, or outcomes, you aren’t driving the impact that great PMMs become famous for.
Career Path Tip: Raise your hand for projects that stretch beyond your formal PMM scope- especially in areas like growth and demand gen- to build a deeper understanding of the full funnel. The strongest PMMs understand both the product and demand sides of the business, which makes them more strategic partners and better leaders over time.
Career Path Tip: The biggest leverage in Product Marketing comes from where you sit.
Be the nexus between product, customers, and GTM. That’s how you turn insight into direction — and direction into outcomes.
And never underestimate pricing and packaging. Few levers shape who you reach, how fast you grow, and what the business prioritizes more directly.
Career Path Tip: I took a leadership workshop years ago and this stuck with me ever since: “Most decisions about your career growth are made in rooms you aren’t in.” From hiring to department transfers to promotions, your manager is typically representing you to other leaders. So, it’s critical that your manager knows your career aspirations and how to best position your strengths to others. The best way to do this? Proactively prep them. Have direct conversations. Write it up. Your manager will begin to repeat what you say about yourself to others and help you get where you want to go.
Career Path Tip: Don't wait for permission to lead. Some of the best career moves come from solving problems nobody formally assigns to you.
Career Path Tip: Don't wait for a seat at the table – if you're not invited, pull up a chair. You've got insights to share and you'll learn a whole lot about where you can lean in to deliver value for your customers and the business.
Career Path Tip: Product marketing includes adjacent, and sometimes random responsibilities, at each company. That can feel frustrating as a PMM, but you should embrace it because it will round out your marketing skillset as you move between roles and it will prepare you to lead people outside of PMM when those opportunities arise.
Career Path Tip: The core skillset for PMM in my mind is someone who can tell a story well (in a clear, concise way) and is obsessively curious about the buyer and what makes them tick.
Career Path Tip: I believe all product marketers today would strongly benefit from having a growth mindset and skillset -- but whether or not that's the entire charter of their role depends on the core goals of their specific product area and your business priorities.
Career Path Tip: Most candidates are well-educated and skilled, so it’s the folks with humility and a curiosity to learn that really shine during the interview process and win my team.
Career Path Tip: You're the expert. That's what people expect of you. That's what they need from you. You talk to sales, product, leadership, and customers. You research the market. You know marketing and storytelling. People want your perspective. Share more. Disagree more. Say the thing you're thinking.
Career Path Tip: Do the things that scare you a little—that's where growth happens. Take on a side project in an area you're less familiar with, learn new AI tools, or pitch a bold new idea to your business.
Career Path Tip: A key component of success in product marketing is embracing change and ambiguity. The landscape is constantly evolving, and it's our role to not only adapt, but also foresee and shape that change. Stay agile and you'll thrive.
Career Path Tip: As PMM is the lynch pin between many departments, always be thinking of your role and workload in terms of being a strategic driver of growth so that your efforts have scale and broader impact.
Career Path Tip: Product Marketing is a role that can have tremendous impact, but it is also at high risk of becoming reactive to asks vs. needs. Always watch for programs and opportunities that will meaningfully move the needle. Align your goals and actions with company objectives and be willing to say, "no."
Career Path Tip: As you grow in your career, success becomes less about what you know and more about who you know—and who you trust. Invest in surrounding yourself with great people and building real, trusted relationships; this ‘squad’ will help you tackle challenges and elevate your work as you advance.
Career Path Tip: While working for a good company is important, it's really who you work for and who you work with that will ultimately matter the most. My best days in my career involved having open, honest conversations with people I liked being with. In that vein, staying with a manager who values you and works to make you better is often more important than taking a higher paying role somewhere else.
Career Path Tip: Relationships with PMM peers and mentors will take you further in your career than logos and accolades. Share your dreams with these people, and bounce ideas off each other. You'll become a stronger PMM... and I promise it makes the journey a lot more fun!